Gun Free SA has helped raise awareness of the risks of guns and how the Firearms Control Act can be used to save a life.
One of our most powerful advertising campaigns entitled ‘if your stolen gun was there, so were you’ highlights that one of the risks of having a gun is the risk for loss and theft, thereby inadvertently arming criminals.
Following a complaint to the Advertising Standards Authority and a lengthy hearings process, the ASA ruled in favour of Gun Free SA, and other NGOs, deeming the advert to be non-commercial advertising constituting an expression of opinion.
